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Digital Marketing

Digital Marketing Masterclass

A complete, practical digital marketing course: social media, SEO, Google Ads, email, content and analytics, with real campaigns for Kenyan businesses.

  • Beginner
  • Online
  • In class
  • Certificate
Apply for this course Ask about fees

Course overview

About the Digital Marketing Masterclass Course

Our Digital Marketing Masterclass is a complete, hands-on programme covering every channel a modern marketer needs. Study in class in Utawala, Nairobi or online, and learn how to plan, run and measure campaigns that bring real customers.

You'll set up and manage social media pages, run Meta and Google ads with a practice budget, optimise a website for search, build email campaigns and report results with Google Analytics. It's ideal for job seekers, marketing professionals and business owners.

What You'll Learn

  • Build a digital marketing strategy and content plan
  • Grow Facebook, Instagram, TikTok and LinkedIn pages
  • Run Meta and Google Ads campaigns
  • Improve Google rankings with SEO
  • Create email campaigns that convert
  • Measure results with Google Analytics 4
  • Write persuasive copy for the web

Curriculum

Digital Marketing Masterclass Curriculum

7 modules, each ending with a hands-on project.

  1. 1Digital marketing strategy
    Audiences, goals, funnels and planning campaigns.
  2. 2Content and copywriting
    Writing and creating content that people share and act on.
  3. 3Social media marketing
    Organic growth on Facebook, Instagram, TikTok and LinkedIn.
  4. 4Paid advertising
    Meta Ads and Google Ads setup, targeting and budgets.
  5. 5Search engine optimisation
    Keyword research, on-page SEO and local SEO.
  6. 6Email marketing
    Lists, automation and campaigns.
  7. 7Analytics and reporting
    GA4, tracking conversions and reporting results.

Who This Course Is For

  • Job seekers aiming for marketing roles
  • Business owners who want more customers online
  • Marketing staff updating their skills

Entry Requirements

  • A laptop or computer
  • Basic internet skills
  • No marketing experience needed

Fees & intakes

Digital Marketing Masterclass Fees & Next Intake

Course fee

KES 25,000

Duration

Ask us

Next intake

Monthly

Online or In class

“I enrolled in the Digital Marketing Masterclass, and it was a game-changer! The practical approach and real-world examples helped me grow my business online. Thank you, Eujim Academy!”
Brian OmondiHead of Marketing, Otitek Media

FAQs

Digital Marketing Masterclass: Frequently Asked Questions

Do I need any experience?

No. Digital Marketing Masterclass starts from the basics. If you can use a computer and the internet, you're ready.

Can I take this course online?

Yes. You can attend in class at our Utawala campus in Nairobi or join live online. Both options include the same projects and mentor support.

Will I get a certificate?

Yes. Students who complete the course and its projects receive an Eujim Academy certificate of completion.

Ask about this course

An advisor will call you with fees, the next intake and payment options.

We reply within one working day. Your details stay private.

Keep exploring

Beginner

Digital Marketing

Social Media Marketing

Grow and monetise audiences on Facebook, Instagram, TikTok, X and LinkedIn with content strategy, community management and paid social ads.

  • Online
  • In class

Ask for fees

View course
Beginner

Digital Marketing

Email Marketing

Build email lists, write campaigns people open, and automate newsletters and sales sequences with tools like Mailchimp and Brevo.

  • Online
  • In class

Ask for fees

View course
Intermediate

Digital Marketing

SEO Marketing

Rank higher on Google with keyword research, on-page and technical SEO, link building and local SEO for businesses in Kenya.

  • Online
  • In class

Ask for fees

View course

Digital Marketing MasterclassKES 25,000

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